Know the number
before the call.
Transparent pricing for MVPs, web apps, mobile, and AI work. Fixed price on a fixed scope, no hourly meter, no hidden fees. Most MVPs land between $25K and $85K \u2014 here's what drives the number.
$15K–$40K
One core workflow. Web-only. No heavy integrations.
- •Internal tool or ops dashboard
- •Single-role SaaS (no vendor/admin split)
- •Basic AI wrapper with one-shot generation
- •Booking form with admin review
- ✓Two-hour scoping workshop with fixed output
- ✓Full-stack build (Next.js + Postgres)
- ✓Authentication and basic admin panel
- ✓Automated tests + CI/CD
- ✓Deployment to Vercel or your cloud
- ✓30-day post-launch hotfix window
- —Native mobile apps
- —Payment processing beyond a single Stripe integration
- —Custom design system
$40K–$80K
Multiple user roles. Payments. A real product, not a prototype.
- •Two-sided SaaS with admin + user dashboards
- •Subscription product with Stripe billing
- •B2B product with team seats and roles
- •AI feature with RAG over internal docs
- ✓Everything in Simple
- ✓Multi-role permission system
- ✓Stripe subscription billing with dunning
- ✓Branded design applied to shadcn/ui or similar kit
- ✓Responsive mobile web (not native)
- ✓Monitoring and error tracking setup
- ✓60-day post-launch support window
- —Native iOS + Android apps
- —Multi-vendor payment splits (Stripe Connect)
- —Fully custom design system from scratch
$80K–$150K
Marketplaces, mobile apps, AI-native products, or all three.
- •Multi-vendor marketplace with Stripe Connect
- •Cross-platform mobile app (iOS + Android via React Native)
- •AI agent with tool-use and escalation
- •Real-time platform with 5K+ concurrent connections
- ✓Everything in Mid-Complexity
- ✓Native iOS and Android (React Native)
- ✓Stripe Connect for multi-party payments
- ✓WebSocket or real-time infrastructure
- ✓LLM eval harness and cost controls
- ✓Load testing and performance audit
- ✓90-day post-launch support window
- —SOC 2 / HIPAA / PCI compliance work
- —Hardware / IoT integration
- —Native desktop apps (Windows/Mac)
Six variables
move the price.
Scope
The single biggest lever. Every feature past your core assumption adds days. We help you cut 50% of your list during scoping — and we mean it.
User roles
Each new role (admin, vendor, buyer, coach) roughly doubles the backend surface. Single-role MVPs stay cheap; three-role marketplaces get expensive fast.
Integrations
Stripe: 3–5 days. Stripe Connect: 7–10. Twilio: 1–2. OpenAI/Claude deeply embedded: 5–15. Every integration is real work, priced transparently.
Native mobile
A React Native build adds roughly 30–50% on top of a web app. Native iOS + Android via React Native is still cheaper than two separate native teams.
AI features
Calling an LLM once is cheap. Production RAG, agents with tool-use, evaluation harnesses, and cost controls are real engineering — priced as such.
Custom design
Using a component kit (shadcn/ui, Chakra) costs nothing beyond the build. Fully custom design from scratch adds $8K–$20K. Most MVPs don't need it on day one.
Free stays free.
Scoping, mid-sprint changes, fixes for our own mistakes, handoff, and your first hotfix \u2014 all included. You don't pay us to think about your project.
- ✓Scoping calls and written estimates — always free
- ✓Mid-sprint feature swaps within scope (we expect them)
- ✓Revisions to work we've already shipped — if it's our mistake, we fix it
- ✓Code handoff, documentation, and architecture diagrams on completion
- ✓NDAs and mutual confidentiality agreements
- ✓The first hotfix after launch — always within our support window
Things founders ask before the call.
Fixed price on a fixed scope. After the scoping call, we send you a firm estimate and a firm timeline. If you ask for changes mid-build, we handle small ones inside the scope and price larger ones transparently before starting — no surprise invoices.
Typically 30% on kickoff, 30% at the mid-point demo, 40% on launch. For engagements under $25K we usually do 50/50. We don't take payment before a signed statement of work and we don't hold code hostage at the end.
We already price 40–60% below comparable US and UK agencies, so our "startup" rate is our rate. We occasionally flex on payment terms (deferred final payment, milestone splits) for founders who have runway constraints and a realistic plan. Ask during the scoping call.
Rarely, and only for specific situations — a founder with deep domain expertise, a product we believe in, and a cap-table structure that makes sense for both sides. For 95% of engagements, cash is how we get paid.
Yes. Most clients stay with us post-launch on a retainer: a fixed number of dev hours per month for bug fixes, feature additions, and ongoing maintenance. Retainers typically run $6K–$20K/month depending on coverage. No long-term lock-in — 30-day exit notice.
Hosting ($200–$1,500/month depending on stack and traffic), third-party API costs (Stripe fees, Twilio SMS, OpenAI tokens), QA before launch ($2K–$5K), and basic legal (privacy policy and terms, $1.5K–$3K from a startup lawyer). We'll flag these during scoping so your budget covers them.
Yes. We often partner with in-house developers or other freelancers — building the parts we're best at (MVP architecture, AI integration, complex infrastructure) while your team handles what they know. Clear ownership boundaries from day one.
We'll tell you honestly. For very small projects (a landing page, a single-form tool, a proof-of-concept), a senior freelancer is usually a better fit than us. We'll recommend one if we know someone good — no finder's fee.
Let's build
something
together.
Have an idea? Need a development partner? Tell us what you're working on and we'll get back to you within 24 hours with an honest assessment — no sales pitch, no obligation.